Indian Cuisine

We eat food and then we do everything else.

Food and it's importance is not all you need to know, but you need to know the tastes and pleasure it adds on especially to Indians.

The thread running with regard to food is the love and passion for it.
Is'nt it really amazing how we can go to any length for our cravings of bread and butter, nowadays can be termed as 'Junk'.

Being an Indian we take our food very seriously and our Indian Cuisine too.

History Of Indian Cuisine

Indian cuisine reflects a 5,000 era history, consisting of an array of native regional cuisines from the geographical landscape of the subcontinent. It has been impacted and influenced by various cultural interactions through trade relations and more importantly the restaurant effect of various foreign invasions by the British, Portuguese and Spanish regimes. This led to diverse regional cuisines that still delight today.

Indian Food Progression

Progressive Indian food has unique elements, which allow for the dish to be presented differently, but with familiar flavors. Your eyes might not recognize it instantly, but your palate will. This has been achieved by introducing uncommon vegetables such as Turai (Ridged Gourd), Kaddu (Pumpkin), Karela (Bitter Gourd), and similar other ingredients, which were rarely – if ever – included in the menus of commercial Indian restaurants. The use of microgreens in cooking and plating is another means– apart from the use of spices very unique to its geography – to bring about fresh, unique flavors to modern Indian food.

Overseas Expansion

Eyeing on the potential market outside India, leading food companies have initiated a bold step to enter the global market with traditional and exclusive Indian cuisines. Countries like, Dubai, Singapore, Thailand, America, and the UK are welcoming to relish culturally diverse food and are willing to pay for extraordinary cuisines. Seeking expansion in the international market, brands like Lite Bite Foods has tapped the market in Dubai and Singapore and is planning to open two outlets in Abu Dhabi in UAE and one outlet in Bangkok in Thailand and one outlet in Washington DC in the USA.

“We compete with the foreign brands and thought to make some money. We are now expanding in Bangkok, We are going into Dubai and Abu Dhabi and at the same time, we are also planning to start our business in the US market aggressively. So, we have seen that the market and the business are good and thus we are expanding outside India.