How After Sales Feedback Leads To Retention Of Customer-

As of now Email had been the most powerful tool for feedback but now talking about current scenario push notification have also been used for feedback. Push notification have high click through rate in comparison to email. Feedback through push notification is received instantly as it’s not the same case with email.

After sale feedback is important for any business whether big or small it is valuable to know what others think about our service or product offered from their point of view for betterment and effective outcome. It is important to care and value your customers because then only they would return back by showing their loyalty and which in turn actually an effective outcome for business too.

Every company is trying to adapt different strategies to retain customers. It is important for companies to maintain goodwill of its own to be in the market and sustain. Majorly all the companies try to attract customer offer them with discount, coupons or reward points and membership during the sales process and tend to forget them after sales which divert customer attention. So to retain customer back it is important to have an after sales feedback service and have dedicated team for it because competition is rising everyday and to survive this cannot be neglected.

Ways to grab user attention & gain loyalty:-
1.Coupons- offer coupons or vouchers to first time visitor so that they come back again that would lead to retention of user.

2.New product or service updates which in return lead to user engagement.
3.Product & service pairing- offer some accessories or any product or service related to the main product or service being offered to user for better satisfaction and happiness in regards to user.

4.Customer loyalty program by offering some rewards to users.
5.Live chat support is one of the best options to connect well with customer so that you can understand easily what they require and can help them effectively.

6.Feedback on live chat session so that customers can rate you and for any response there will be quick reply which would lead to gain customers trust.

7.Customer feedback form to be available on website which should be short & precise with multiple options to choose from.

8.Display positive feedback & reviews- it acts as a motivator for other users and would enable them to post feedback as well.

Advantages of after sales feedback service-
a.Loyalty- once the customer receives proper service after sales too then form next time he/she will always think first of us before inclining towards others.

b.Recommendations- works best for any business as once the customer is satisfied it becomes more valuable because he would then refer to someone else for us.

c.Review- good reviews lead to more increase in subscriber list.
At the end once feedback is collected categorize them accordingly and then see the result where there is scope for improvement and work on it and enhance yourself by working on it which in result leads to higher ROI.