"Wow! How utterly, butterly, delicious!!" Remember those cashew nuts mixed with soft, creamy butter flowing down to be transformed into delicious biscuits!!

Friends! you will we shocked and amazed when we introduce you tosome amazing facts about these amazing looking food items in the advertisement. Mind you, they are not at all what they claim to be. They have been artificiallyprepared by a new breed of professionals called "food stylists". Food stylists, along with the photographers use many tricks to make foodlook more decorative, attractive and lip-smacking delicious. But rememberit's just for advertisements. This food only loos delicious so don't be fooled.

The milk poured on the cereals or cornflakes might not be milk at all. Whitemilk is substituted by white glue so that the cereal doesn't get soggy andremains dry while the photo-shoot in progress!

Before the shoot for an advertisement of creamy, white and tasty milk, the food stylist add some dishwashing soap bubbles to the surface of the milk to make it look like freshly poured. This soapy milk is also usedin the advertisement for coffee and other such health drinks. So, next timeyou see a steaming hot cup of coffee in the ad, Beware!! The ice cubes are shown in the advertisement of aerated drinks and fruit juicesare not real ice cubes but hand craved acrylic blocks. The cranberry andstrawberry juices are actually red food coloring mixed with water!

When you see that freshly roasted chicken doesn't your mouth begin towater? But we aware! you may get to taste paper towels!! Roasted chicken which looks delicious and tempting is only partially cooked. Should it becooked properly the skin of the chicken would wrinkle and burn! Moreover, to give it that well roasted, plumped up look, the food stylists stuff paper

towels in the chicken!! Remember the delicious "Wow! How utterly, butterly, delicious!!" Remember those cashew nuts mixed with soft, creamy butter flowing down to be transformed into delicious biscuits!!

Friends! you will we shocked and amazed when we introduce you tosome amazing facts about these amazing looking food items in the advertisement. Mind you, they are not at all what they claim to be. They have been artificiallyprepared by a new breed of professionals called "food stylists". Food stylists, along with the photographers use many tricks to make foodlook more decorative, attractive and lip-smacking delicious. But rememberit's just for advertisements. This food only loos delicious so don't be fooled. The milk poured on the cereals or cornflakes might not be milk at all. Whitemilk is substituted by white glue so that the cereal doesn't get soggy andremains dry while the photo-shoot in progress!

Before the shoot for an advertisement of creamy, white and tasty milk, the food stylist add some dishwashing soap bubbles to the surface of the milk to make it look like freshly poured. This soapy milk is also usedin the advertisement for coffee and other such health drinks. So, next timeyou see a steaming hot cup of coffee in the ad, Beware!! The ice cubes are shown in the advertisement of aerated drinks and fruit juicesare not real ice cubes but hand craved acrylic blocks. The cranberry andstrawberry juices are actually red food coloring mixed with water! When you see that freshly roasted chicken doesn't your mouth begin towater? But we aware! you may get to taste paper towels!! Roasted chicken which looks delicious and tempting is only partially cooked. Should it be

cooked properly the skin of the chicken would wrinkle and burn! Moreover, to give it that well roasted, plumped up look, the food stylists stuff papertowels in the chicken!!

Remember the delicious vanilla and Amul ice creams? you will surelylose your appetite if you ever taste the one in pictures. That tempting scoopof the vanilla ice cream is actually cake icing mixed with corn flour andpowdered sugar! This is done so that it won't melt under bright lights while the camera clicks.

Images of the soft and fluffy bread, coming out fresh from the bakeries isvery pleasing. But careful! The bread is not fresh at all. To prevent the bread from drying it is coated with a special spray which is normally used to protect car interiors from water and sun.

Hot potatoes shown in the advertisement might look smoking hot. But the steam is created by heating something like a wet cotton ball in a microwave oven andhiding it behind the potato!!

So what do you think friends? viva la food stylist?vanilla and Amul ice creams? you will surelylose your appetite if you ever taste the one in pictures. That tempting scoopof the vanilla ice cream is actually cake icing mixed with corn flour andpowdered sugar! This is done so that it won't melt under bright lights while the camera clicks.

Images of the soft and fluffy bread, coming out fresh from the bakeries isvery pleasing. But careful! The bread is not fresh at all. To prevent the bread from drying it is coated with a special spray which is normally used to protect car interiors from water and sun.

Hot potatoes shown in the advertisement might look smoking hot. But the steamis created by heating something like a wet cotton ball in a microwave oven andhiding it behind the potato!! So what do you think friends? viva la food stylist?

1



  1