Entrepreneurship Dream Turned Into Reality

Ahmedabad has caught up with the pace of modernisation and forged its way ahead to become one of the most important cities of India. With globalisation, Ahmedabad has also taken steps to keep up with global standards. The Science city, ISRO and educational institutes like IIM-A, NID, CEPT and the likes have firmly placed Ahmedabad as not just a destination for culture but for quality higher education as well.

The idea of CityShor has been built upon the co-founders’ personal interests: Pallav Parikh loves travelling around and Pankaj Pathak has the writing bug. Colleagues at earlier companies, the entrepreneurial bug caught both of them, and kept them glued together. This duo is assisted by other 4 members of the CityShor team: Chahat Shah, Nirjari Shah, Rahul Pardasani, and Shekhar Nirmal, who manage stuff like reaching out to newer places and people, and showcase their products on CityShor.

CityShor tells you what’s best in Ahmedabad in food, fashion, travel, events, home décor and entertainment; the unusual, and unheard stuff of Ahmedabad.CityShor is a visually heavy online media company, that aims to fill the gap left by print, radio, and hoardings, and which can help cover/promote a product.

They came out of stealth mode, with the formal launch on 10th April 2013, but have been working on it since January 2013. They want to partner with more brands to be their online partners. Advertising will be their main source of revenue, and they aim to completely change the local advertising market.

Although they’re based out of Ahmedabad, they are agnostic of the location as their capabilities are online. Currently they want to build a community of loyal followers, after which they will concentrate on the expansion. The duo claim to have covered every nook and corner of Ahmedabad on CityShor and want to scale this model to reach more cities.

They recently finished their recruitment drive which was titled ‘The Best job in Ahmedabad’ where the profile of the team member was to – watch movies, eat, shop, travel, attend events, talk to people, do FB, Twitter and that’s it. Not all startups can project their requirements in this cool fashion, and for them we have the Startup Jobs Faircoming up on the 27th of April 2013, at Bangalore.