Affiliate Marketing

Have you ever heard of a term called 'Affiliate Marketing'?

Affiliate marketing is a process of earning commission generally in the form of money by promoting other business's products or services through affiliate links. This type of marketing is now trending in the market. An affiliate or promoter has to make more sales to the other company by persuading the people to buy products or services of the corresponding company through the affiliate link.

Affiliate links are unique to each person who is involved in promoting the products or services through affiliate marketing. These affiliate links can also help the businesses to track the number of transactions made by the customers through a particular promoter or to know how many customers had been brought to the company's website by the affiliate.

What makes a customer or a consumer get attracted towards the affiliate program is the extra discounts which they can avail during the process of buying.

To understand more about the affiliate marketing in detail, let us consider the following example.

'A' is a company like Amazon,Flipkart etc. whose products or services are to be promoted. 'B' is a website or online platform which has 100 promoters working for it and is involved in affiliate marketing. Each of the 100 promoters have been provided with different affiliate links. So the promoters who are working for 'B' has to get customers for 'A'. The link when clicked by customer redirects the page to the website of 'A'. The number of customers brought to the company 'A' through individual promoter can be counted by accessing the transactions done through corresponding affiliate links.

Benefits:

1) Affiliate marketing is an effective and low risk investment for online stores.

2) Company can get more qualified leads and can also drive traffic to their corresponding website.

3) The customers who usually buy the products through affiliate marketing get extra discounts or get cashbacks or coupons.

4) Part time and Work from home jobs are also available for affiliates or promoters in affiliate marketing.