Seo Part 2

Previously, we saw what local SEO...is It answered basic questions like What is SEO? What is involved in SEO? Now, to understand more about the digital world and particularly SEO, we have to understand the importance and it’s usage.

TOP 3 REASONS ON WHY LOCAL SEO SERVICES ARE IMPORTANT

1.INCREASE IN TRAFFIC

-Local SEO helps you to attract new customers physically and online because local SEO relies on reviews and accurate NAP. The customers are assured about your creditability and therefore, there is positive feedback and NAP allows customers to find your location.

2.USE OF MOBILE PHONES

-It is more preferable to use mobile phones for your search queries, why?Mobiles phones can be ANYWHERE and ANYTIME. This allows the customer to find you when they are outside and you widen the horizon of your targeted audience.

3.HIGHLY TARGETED AND SPECIFIC

-Local SEO refers to being visible in your local area. Targeting your local audience which is specific and targeting those audiences who will be interested in your brand or product. You can choose a particular geographical location like an area or even a state.

-Local SEO is all about product positioning in your customers’ mind by using product, price and location positioning in your customers’ mind in a unique way.

-Therefore, local SEO is all about targeting and using appropriate marketing mix elements to your advantage

HOW CAN YOU AS A COMPANY USE LOCAL SEO TIPS?

1.CONNECT

-Connect your business to Google Ads and Google My Business for more reach and advertisement power. Social Media Handlings can help you to drive customers to your page. Share your website links throughout platforms.Active participation also plays a major role in getting links featured.

2.COLLABRATION

-Collaborate with different organizations and participate in different activities. Those pages will feature your work and your link on their websites. This not only customers but includes businesses to trust your work because of the external source that is publishing your work.

3.PUBLIC RELATIONS

-Participate in activities and engage your consumer to leave reviews. In the market where “CUSTOMER IS THE KING”. It is important to cater to your customer’s needs, not only their materialized needs but also their subconscious needs which include doing better for the society. (CSR- Corporate Social Responsibility)

-A happy customer brings more customers along with him