Social Network Analysis - How The Data Is Connected ?

We are surrounded by many of the people on the planet earth. Interesting fact is we know that people are connected with each other by any of the one reason. So if we draw the graph of the same then we can get certain network called Social Network. Social Network Analysis help to calculate the probabilities.

It has different forms like persons are connected with social media platform or online educational courses or online recruitments databases.

This is how the whole world is connected with each other by some reasons. Analyzed marketing is possible with the Social Network Analysis.

Following factors affects Social Network:-

1. Globalization:-
Nowadays many people are connected with each other and they have some reasons. If we calculate the probability of the reason for which they are connected then the interest of the people who are online can be sorted and one can analyze it according to the geography of the world to promote the business in a certain geographical area.

2. Trading Issues:-
Situation of politics is so much ambiguous nowadays but according probabilities of the social networking sites thinking and reviews of the people regarding to the political agendas can be calculated.

This will help to detect the issues in certain geography.

Technical Area of Social Networking:-

1. Symmetric Networks :-
It is network of the same working elements. It contains the elements of the similar group having the similar characteristics.

2. Unsymmetrical Network:-
It is network of the different working elements. It contains the element of the different group.

3. Nodes:-
It is each and every element of the network.

4. Edges:-
The connection between the nodes.

Advantages of social network analysis:-

1.Social networks on business field marketing.
2.Building, brand building, publicity, promotions.
3.Several opportunities for entrepreneurs, small businesses, midsize companies and large corporations to build their brands.

4. Easy and instant communication.
5. Real-time news and information discovery.
6. Opportunities for business owners.
7. General fun and enjoyment.
8. Low cost and effective.
9. Starts a conversation.
10. Real-time feedback.
11. Ideal way to promote content.

Disadvantages:-
1. Information overwhelm.
2. Privacy issues.
3. Social peer pressure and cyber bullying.
4. Online interaction substitution for offline interaction.
5. Distraction and procrastination.
6. Sedentary lifestyle habits and sleep disruption.
7. Things change fast.
8. Mess up big time.
9. Data does not equal .
10.Overuse may cause social problems.